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Attunement: The First Step in Inspirational Leadership

Carl sits in his office in front of his computer on Sunday night, deep in thought.  Tomorrow he will introduce the strategic priority for the next year to his team, and he needs to inspire them.  He has spent more time working on this presentation than most, revising for the most compelling language and the most striking visuals. He has practiced the presentation with his partner to improve his presence and capture just the right mood.  He has and will put in many hours to prepare for this high stakes engagement.  And yet, when he arrives in the conference room, Carl will not be able to shake a nagging worry:  will this land with my team?  Will it inspire them?

While there is plenty that Carl may be doing right in this scenario, he is missing at least one key ingredient of inspiration: connection to his team.  Resonant leaders know that inspiration comes largely from connecting to what their teams care about.  It takes strong social awareness to create this kind of connection, which Daniel Goleman describes as the ability to, “breathe life into the hopes and dreams of others.” He calls this attunement—a direct connection with people’s emotional centers.1

How to Become Attuned to Others

If I were coaching Carl, our team inspiration work would have started weeks earlier, and it wouldn’t have happened in front of his computer.  Leaders who find themselves at a point of change or transition need to engage their teams early in the planning process.  Jentz and Murphy’s “Embracing Confusion,” while written for new leaders, can be an excellent resource for any leader in need of becoming more attuned to their teams in times of change or challenge.2  In this piece the authors urge leaders to “hit the ground learning.”  Jentz and Murphy lay out a process for systematically engaging stakeholders as experts in their experience of a team and a problem, forcing leaders to adopt a learner mindset and encouraging them to roll up their sleeves and engage their teams one-on-one as thought partners.   Jentz and Murphy’s process ends with leaders engaging their teams in “sense-making.”  In these conversations leaders share what they have learned and challenge their teams to grapple together with the complex, messy issues connected to their biggest challenges.

Coaching for Competencies and Attunement

Jentz and Murphy’s process is an exercise in building attunement. As Carl engages in it over time I would focus my coaching on raising his self-awareness and self-management, surfacing and managing his internal obstacles and personal strengths connected to empathic listening and collaborative problem solving.  My goals would be the following:

1) Build Carl’s appreciation for the power of connecting through listening for the needs, hopes, dreams, aspirations and values of people.

2) Build his ability to get out of his leader persona and engage his team in healthy, unfiltered collaboration as part of a strategy-building process.

As Carl listens for why his people care and engages them as partners in their collective challenge, he will be able to meet his team at a place of common belief and aspiration.  Simultaneously he will be building trust—another pre-requisite to true inspiration.

Connecting the Gaps

Engaging teams isn’t just about connecting, however.  Strong leaders also engage to diagnose gaps between their teams are currently, and where their teams need to be to reach their potential.  As Goleman writes, strong leaders “slow down to speed up” by engaging people in looking at the gaps.3   I would also be coaching Carl to explore his team’s gaps from both technical (logistics, skills and knowledge) and adaptive (relationships, emotions, and beliefs) perspectives by asking him two simple questions, over and over:

Where is your team right now, and where do they need to be to reach their potential?

Leaders are able to answer these questions accurately by adding the data that comes from person-to-person engagement to the rest of their diagnostic data.  As a result, socially aware leaders attuned to their team’s gaps are most likely to meet their team’s needs, while also reaching big picture objectives.  What is more inspiring than hearing your leader accurately name and go after your needs?

Flash forward now to Carl sitting at his desk after engaging deeply with his team. He no longer sits alone, attempting to pull his most inspiring ideas out of his head.  He now sits with the hopes, dreams, fears, and shared problem-solving of his team.  Their words surround him and inform his own hopes and dreams for the team’s new strategic priority.   He is not worried about whether his people will be inspired by what he says, because he already knows that he will be speaking the same language when he stands in front of them.  Because he is attuned, he will be able to meet the emotional needs of his team.  In fact, that work—the work of inspiring—has mostly already been done.  As he turns out the light he feels confident and calm knowing that the connection he has earned leading up to this moment is worth so much more than the very best words and sensational visuals.

Recommended Reading:

Our new series of primers focus on the 12 Emotional and Social Intelligence Leadership Competencies, including Emotional Self-Awareness, Adaptability, Influence, Teamwork, and Inspirational Leadership.

The primers are written by Daniel Goleman and Richard Boyatzis, co-creators of the Emotional and Social Intelligence Leadership Competency Model, along with a range of colleagues, thought-leaders, researchers, and leaders with expertise in the various competencies – including the author of this article, Matthew Taylor.

See the full list of primers by topic, or get the complete collection!

 

 

 

 

Citation #1 and #3:  Daniel Goleman, Richard Boyatzis and Annie McKee, (2002) Primal Leadership. (Boston, MA: Harvard Business School Publishing)

Citation #2: Barry Jentz and Jerome T. Murphy. “Starting Confused:  How Leaders Start When They Don’t Know Where to Start” (Phi Delta Kappan, Vol. 86, No. 10, June 2005, pps. 736-744).

 

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Coaching for Conflict with Self-Awareness and Self-Management

The more I have learned about the emotionally intelligent leadership competencies, the more I am struck by how little most other conflict management trainings and literature focus on self-awareness and self-management.  Some models focus on social awareness, incorporating listening for other perspectives, but most focus almost exclusively on relationship management “moves” – i.e. how we interact productively with others in conflict.

In my experience, any approach not grounded in the self is not likely to succeed. The best conflict “moves” in the world won’t help me engage effectively in our conflict if I arrive feeling that I’m right, you intentionally hurt me, and that what I really want is “justice.”

Before we focus on strategies to manage conflict, we must raise critical self-awareness and build self-management so that we are able to bring our best selves to any relationships in our lives – personal or professional.  In my coaching of people in conflict, this rigorous self work begins with exploring the baggage and stories that might be getting in our own way.  Then it moves to self-management, exploring how we can manage our baggage and stories so that we can effectively communicate with others in conflict.

What baggage might be getting in your way?

As a leadership coach, my first goal is to help people see how their emotional reactions to conflict have triggered their “baggage’’, or the thoughts, beliefs, emotions and behaviors that limit their ability to effectively engage others.  This happens through asking a series of questions that include some combination of the following:

  • Tell me exactly when in this conflict you were first aware of having a strong negative emotion?
  • Tell me what emotions you were feeling? (follow up with probing questions and only accept answers that are actually emotions)
  • Exactly what happened that triggered these emotions?
  • When you were feeling these emotions, what thoughts were going through your head?
  • And so what did you do?
  • How do you think your actions served you, and how do you think they might have gotten in the way of resolving your conflict?
  • If you had to name what you really wanted to happen—your real goal—what would you say?

What stories might be getting in your way?

Once people are able to see their baggage more clearly, they are ready to consider how their stories—about other people involved and about what actually happened—may also need to be reconsidered.   My next goal, then, is to help them become aware of their negative stories, focusing mostly on the person or people on the other side of the conflict.  This work happens through the following questions:

  • When you were/are feeling the strong emotions you have named, what story are you telling yourself about the person/people on the other side of the conflict?
  • What evidence do you have that supports your story?
  • How does your story about this person or people serve you, and how does it get in your way of engaging effectively in this conflict?
  • What other stories might be true about this person/people and their emotions, values and behaviors?

How can you manage your baggage and stories?

Getting to awareness about our baggage and stories tends to be pretty enlightening for most people in conflict because we are least likely to be aware when we are feeling wronged by others.   Awareness alone, however, does not mean we are prepared to effectively engage with others in a conflict.  We also need to deliberately manage our baggage and stories in the moment.

To manage the baggage, I focus people on self-management strategies they can use at the moment they feel emotionally triggered.  Coaching for emotional self-management follows this line of questioning:

  • How can you manage the emotional triggers that are getting in your way right now?
  • What do you need to do for your true goal to be working through this conflict, and what can you do in the moment to hold onto this goal?

Helping people manage their stories is usually the highest impact self-management coaching for people in conflict.  We explore what they need to believe about the other person/group in the conflict to effectively engage them.  I help them build the emotional “muscle” of replacing negative stories with “noble” ones by engaging them in the following exercise:

  • Make a list of the real challenges this person is facing, and the emotions that feel related to this conflict. What can you genuinely empathize with?
  • Write a list of at least five aspects of the other’s noble story that you respect or value. These may include: values they hold; positive shared experiences; behaviors and actions that positively reflect on their character; their real strengths and past successes; the noble intentions that drive their actions

Without fail, after making this list people notice an immediate positive shift in their emotions connected to the other person/people with whom they are in conflict.  I charge them with reading their list before their next engagement and noticing how it impacts how they show up differently to the interaction.   People usually report that they are suddenly able to engage without the negative emotions they have been bringing up to this point, and they are able to listen with real curiosity to other people’s experiences and interpretations of the conflict. This, in turn, prevents escalation, and may even prevent future conflicts from coming up.

Conclusion

When we add rigorous self work to our conflict management coaching, we make it exponentially more likely that our people will effectively access the relationship management strategies they learn in most programs and literature in the field.   When we help people become aware of their emotions and the baggage and stories they trigger, they realize the extent to which they are working from assumptions without evidence.   They become motivated to manage their baggage and revise their stories about others involved in their conflict.

When you self manage effectively, two things happen.  First,  you show up able to listen with curiosity to other perspectives.  Second, you show up reflecting other people’s noble stories back to them.   When we reflect people’s noble stories—their best selves—to them, that’s typically how they will show up. If our goal is truly to resolve conflict, then shouldn’t we be inviting our best selves to the conversation?

Recommended Reading:
Conflict Management: A Primer

In Conflict Management: A Primer, Daniel Goleman, Richard Boyatzis, and colleagues introduce Emotional Intelligence and explore the many facets of approaching conflict management with skill and positivity.

In a relatively short read, the authors illustrate how to frame conflict as an opportunity rather than a burden, how to maintain bonds despite differing perspectives, and how to blend mindfulness and thoughtful analysis into professional relationships that work.

For more in-depth understanding of emotional and social intelligence in leadership, see the full primer collection or the Crucial Competence video series.

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Coaching, Teaching, Consulting: What’s the Difference?

coaching, consulting, teaching

As the Senior Director of Adaptive Leadership for the Achievement First Charter School Network, I coach for the full range of leadership roles with a focus on emotional intelligence. I’ve been developing leaders for over ten years, but I’d like to tell you a story about how I learned to develop the emotional intelligence competency of Coach and Mentor early on, and how that lead to a refined understanding of the differences between coaching, teaching, and consulting.

The Muddled Approach

David seemed to be struggling to manage his time and take decisive action. This surprised me, as I promoted him from team lead to department manager because of his incredible organization and effective problem solving. So, I dove into developing David’s personal organization system. But that seemed fine, and our work there didn’t improve his performance. David then told me that he just needed a thought partner to solve new kinds of challenges. I shifted to that, assuming that David would learn over time if I lead him to, or just told him, the right answers the first time. Several weeks passed and I realized that David’s task management only got better on the challenges we discussed in our meetings, but not on other issues where I anticipated he’d make progress on his own.

At this point, I wasn’t sure what more I could do for David. There was something going on here that I doubted I could teach him. I began to wonder whether David had the skills and abilities that his role required.

So what went wrong? Ultimately, this is an unfortunate unfolding of events, because I attributed a weakness to David that was actually about my own failure to give him what he needed to grow.

When Teaching and Consulting are Not Enough

Back then I would have told you that I was coaching David, and many managers would agree with me. Since then I have learned from the International Coaching Federation (ICF) and my mentors at the Teleos Institute that I was actually teaching and consulting, not coaching. I have learned in my own work that knowing the difference and being able to match the right approach to the right growth area is critical to developing leaders.

So far in my David story I had been teaching (modeling, practicing, and giving feedback on a skill) and consulting (giving advice and co-creating). I had pushed on his observable skills and knowledge because I assumed that I could SEE David’s obstacle to growth. This would be true if David’s growth area were just a skill gap, but David kept hitting a brick wall. Strong managers who coach know that when someone like David hits a wall with technical skill development, there’s something deeper going on, an obstacle to growth that we can’t see.

In their training related to Daniel Goleman’s Emotional Intelligence model, Korn Ferry Hay Group uses the metaphor of the iceberg to explain that there is a whole set of characteristics we have that are hard to see, and that play a role in our ability to develop new competencies.1

It is easy to see the skills and knowledge that are the “above the surface” part of the iceberg. It’s harder to see values, self-image, and motives. Sometimes these deeply personal characteristics “below the surface” get in the way of our growth. Teaching and consulting alone won’t work when the challenge is below the surface. That’s when we need to coach.

Knowing When to Coach:  Technical vs. Adaptive (Or Skill vs. Will)

The concept of technical vs. adaptive challenges has helped me make the right decision about when to coach as a manager. Technical challenges require us to learn new skills and knowledge about something we’ve already got in our wheel-house, and that is consistent with the way we see the world.

Adaptive challenges go beyond skill and knowledge acquisition. They demand a shift in the way we see the world and ourselves. If it’s adaptive, it hits us below the surface at our values, character traits, core motives, and beliefs.Quite often, as in David’s case, managers who attack technical skill building quickly discover that the obstacle is actually adaptive. When skill growth stagnates, strong coaches ask themselves a simple question: “Is this a skill issue or a will issue?” When they sense an adaptive or will-related challenge they pivot to coaching. Strong coaches will move back and forth between teaching, consulting, and coaching over time, but they always make a deliberate choice about which hat they are wearing.

A good coach helped me realize that David’s obstacle was an adaptive one. I stopped teaching him how to organize his time and consulting him on technical problems, and I started asking him questions. We dissected specific times when he was getting stuck and I asked him how he was feeling and what was going on in his head in the moment. We discovered that David’s greatest strength, his analytical mind, was turning against him in the face of multiple new challenges and his ensuing feelings of incompetence. When a new challenge came up, David got so in his head about the many potential solutions and his inability to choose that he defaulted to answering email or executing tasks that made him feel successful.

Our coaching shifted to how he could self-manage his limiting emotions and behaviors, and manage his brain so he could settle on one sound decision. I deeply believe that managers can coach. The key is to know when to coach, and to shift our focus to what’s below-the-surface. If we can accept that we don’t have the answers there, then we can facilitate a conversation that helps our people surface their unseen obstacles and tap into their full potential.

To summarize the difference between these three approaches

Teaching is when a manager models, guides practice, observes practice and gives performance feedback, and is appropriate when someone has a skill or knowledge gap.

Consulting is asking guiding questioning, giving advice, and co-creating, and is appropriate when someone needs a thought partner to help solve problems.

Coaching is supporting someone to uncover their internal obstacles and to learn how to manage them, and is appropriate when a manager realizes that skill and knowledge gaps are not the primary obstacle to performance.

Recommended Reading:

coach and mentor competencyIn Coach and Mentor: A Primer, Daniel Goleman, Matthew Taylor, and colleagues introduce Emotional Intelligence and dive deep into the Coach and Mentor Competency, exploring what’s needed to develop this capacity in leadership.

In a relatively short read, the authors illustrate the valuable skills needed to foster the long-term learning or development of others by giving feedback and support.

See the full list of primers by topic, or get the complete Emotional Intelligence leadership competency collection!

References:

  1. Hay Group. “What is a Competency” from Hay Group Accreditation Training Presentation (Boston, MA, 2013).
  2. Ronald Heifetz and Marty Linsky, (2002) Leadership on the Line: Staying Alive through the Dangers of Leading. (Boston, MA: Harvard Business School Publishing, 2002).

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Coaching Leaders to Value and Manage Their Organizational Webs

 

DeLea is like a spider, aware of even the most subtle vibrations across her web.   She is able to predict how emotional energy will travel across her organizational web of stakeholders when she makes a leadership decision.

When one of her senior managers denies her proposal to implement a progressive reading practice in her school, she positively engages her powerful allies across her web to build support for the new practice.  Meanwhile, she re-engages her manager at the level of values and beliefs that she knows they both hold dear.  As a result, the no turns into an enthusiastic yes in weeks.  On her own team, DeLea meets individually with key influencers about the new practice to hear their point of view and subtly appeal to what they value.  When it comes time to formally make her pitch to her team, many strong voices in the room voice their enthusiastic support.   Weeks later when DeLea hears secondhand about a veteran teacher voicing frustration about the practice in the staff lounge, she knows exactly which teachers, support staff, and parents to engage to head off a potential setback. She also engages the teacher in question with the just-right blend of affirmation and high-candor feedback to begin shifting his resistance.

Isabel, a leader at another school, is like a fly caught in a web.  She skillfully builds the schedule and transition protocols for her school’s extended day program makeover.  However, it never occurs to her to question how people will feel about the new program.  She never asks anyone for feedback or shares any details about the plan until unveiling it in a Friday staff meeting. On Monday she is surprised to hear gossip about how she treats people and how arrogant she is to just “take over” the extended day program.   Hurt and disoriented, Isabel just didn’t see this coming, and she feels like she’s been ambushed.   Isabel has a new appreciation for those who say that leadership is a lonely path.

What separates DeLea and Isabel is organizational awareness. 

DeLea values her team’s emotional energy.  She reads people, trusts her gut, and actively seeks information about people’s beliefs before she acts.   Isabel doesn’t value her team’s emotional energy and so does none of the things that DeLea does to guide her actions.

How do you teach Isabel to be like DeLea?

The first step is to build Isabel’s awareness that the web exists, and that her success depends on her understanding how it works.  Expect resistance!  Leaders who aren’t aware of the web and don’t value it tend to believe that small interactions don’t matter, and that people won’t find out about what they say behind closed doors.

Some take a values stand against caring about the web.  They won’t stoop to paying attention to gossip.  People should just be adults and get over their own emotional reactions.   These leaders need help seeing the impact of the web on their ability to meet their goals.  Coaches can help leaders to unpack their webs by digging deep into a current or past challenge.  Isabel and I drew a web of relationships on a big piece of butcher paper on her wall.  We named the key players and interest groups on her team, and how they connected to each other.  We thought about each person or group individually in terms of what they valued, their relationships, and their power to either support or challenge progress toward Isabel’s goal.  As we worked, Isabel began to see how her actions created dissonance for her people, and how their reactions were actually consistent with what they valued. Isabel’s biggest a-ha: their actions are predictable!  Her resistance melted away as she began to see the power in predicting her team’s reactions and proactively engaging to avoid being ambushed.

Isabel and I then applied the web to moving forward towards her goal.  We began by identifying her supporters.  She was unpleasantly surprised to realize how few she had.  From there we identified which people or groups were most likely to become supporters with some effective engagement from Isabel.

The key to getting that engagement was Isabel’s ability to figure out what these people valued, and what they needed from her. 

One person valued his standing on the team.  He needed an apology, and to be consulted on the new model.   Another group worried about the impact of the new approach on families.  They needed Isabel to affirm this worry and collaborate with them to find a solution.  Isabel had no idea what several people or groups needed, and realized that she needed to go find out.

Next, we focused on the people in the web who were actively resisting the new system.  I supported Isabel to build some empathy for these people–to see the noble story they were likely telling themselves that justified their actions.  Then I helped her understand the tactics these folks were using to influence other stakeholders across the web.  Again, Isabel had to figure out what these people needed from her to move from resistance to motivation, or at least compliance.

As she brainstormed, Isabel was building new appreciation for the range of influencing strategies she needed to embrace to get her organizational web behind her initiative.

By the time we were done, Isabel had created a complex visual representation of her stakeholders and their values, power, and relationships.  While this was all done in the context of her after-school system, Isabel realized that she could apply most of this map–reactively or proactively–to other leadership challenges.  We continued to use this map, or create new ones, over time as Isabel continued to build her organizational awareness.   Happily, she is no longer the fly caught in her web, and is on her way to becoming the spider.

Recommended reading:

Organizational awareness primerOur new primer series is written by Daniel Goleman, George Pitagorsky, and fellow thought leaders in the field of Emotional Intelligence and research. See our latest release: Organizational Awareness: A Primer for more insights on how this applies in leadership.

Additional primers include:

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Empathy in Leadership: Coaching Leaders to Manage Their Stories

empathy in leadership

 

When leaders struggle with staff morale or direct reports failing to thrive, a lack of empathy is the lead domino.   These leaders forget that, as humans, we tend to make decisions based on our stories about other people.  These stories impact our every interaction with others because we can’t hide the emotions behind them.  Our stories also determine our broader management tactics, which can be as wildly off the mark as our stories themselves.

Negative stories about others that we hold as leaders come from what Heath and Heath call the “Fundamental Attribution Error” (Switch, 2010).   The simple idea:  it is “our inclination to attribute people’s behavior to the way they are rather than the situation they are in” (180). The error, of course, is that situations are far more likely to impact behavior than character traits, and this approach can lead to unnecessary conflict or losing high-potential employees.

The antidote is what I have come to call the noble story. This idea has its roots in the concept of noble purpose, which I learned in my coaching training at the Teleos Institute.  The basic premise is that we all believe we act from “noble” intention, which we can connect to our core values.   If we believe this is true for others as much as it is true for ourselves, then we must call into question stories that assume negative intent.  This offers us a path to connecting with people we struggle to believe in.

Much of my coaching involves helping school leaders connect personally with teachers and parents who have disappointed them, who are actively resisting them, or who just don’t share their race, class, gender, or philosophy.  Empathy comes into play often. A principal’s job is to create the conditions for students and teachers to learn in their buildings, and the core emotional conditions they must create are based on trust through relationships.  You can’t fake caring and trust, so it’s my job to teach principals how to build it with everyone.

The key is to help these leaders replace their negative stories with the noble story that the other person holds about him or her-self.

 

This line of coaching begins when I hear my leaders start to explain their report’s behavior with their negative stories.  I hear things like, “How is it that an adult who went to college doesn’t know how to ____,” or “he’s not a good fit here because he doesn’t (care/try/believe) enough. “When I hear these kinds of comments I ask the following questions to raise self-awareness:

“How does that story serve you, and how is it getting in your way?” 

 “To what extent do you think that they are aware of how you are feeling?”

“What impact do you think that assumption has on your staff member?”

Leaders usually get to the unpleasant answers themselves, but if they don’t, I remind them of Daniel Goleman’s concept of the emotional loop:  you can’t fake or hide your true emotions.  People know how you feel about them.  And the impact of not being “believed in” on one’s ability to learn–especially when learning includes an adaptive challenge–is debilitating.

From here, we start our work on self-managing stories.  This is where we build the “muscle” to manage negative stories and create noble ones.  The following are steps that any of us can use to develop this muscle.

Showing Up To Connect: A Self-Management Exercise to get to Empathy

  1. List 3-5 things about the other person that is part of your negative story. What are your emotional triggers behind this story?   How can you manage them?
  2. Make a list of the real challenges this person is facing at work and/or in life. Connect each one to an emotion they are likely experiencing that may be contributing to the challenge at hand. What can you genuinely empathize with?
  3. Write a list of at least five aspects of the other’s noble story that you also value. These may include:
  • core values or character traits that you can respect about them
  • current strengths
  • past growth and success
  • the intentions that drive their actions that you can respect
  1. List the things that you want for the other as a person (i.e. as another human being in this world that is trying to do this work and live a happy life).

After taking these steps I ask my leaders to write them as a narrative.   I ask them to share it with me, and then I ask them what emotions they are feeling toward their staff member.   Leaders notice a significant change of emotion from our past conversations, and even from right before doing this exercise. This is a sign of developing empathy, and it comes with a new approach in how the leader interacts with their team.  With this motivation, I charge them with:

  1. Revisiting their “Noble Story” narrative before their next meeting with their report.
  2. During the meeting, asking questions about their report’s own noble story.  Leaders should listen for what they missed or don’t understand, holding the intention of building their noble story.
  3. Affirming what they hear and adding pieces of their own narrative.

Leaders usually report an instant shift in the energy of their relationships.  This is just a beginning of course.  Over time I work with leaders on developing the muscle to hold their story even when people struggle or disappoint them in some way.

Feeling empathy for the people we lead is not the silver bullet to accelerating growth or building team morale, but I have found it to be the foundation for both.  People need to feel that their leaders believe in them and trust them enough to take learning risks.  They also take the cues from leaders about how to treat others.

Recommended reading:

Our new primer series is written by Daniel Goleman and fellow thought leaders in the field of Emotional Intelligence and research. See our latest release: Empathy: A Primer for more insights on how this applies in leadership.

For personal interviews, see the Crucial Competence video series!

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Achievement Orientation: Coaching Strategies for Insightful Leadership

 

It is true that leaders who struggle to maintain a productive achievement orientation often have technical growth areas related to setting goals, progress monitoring, and analyzing data.  However, there is often a deeper adaptive issue at play that limits the impact of technical skill building when not addressed.

Whether they know it or not, many leaders care less about achievement than they do about other core personal values.  The good news is that leaders can learn to balance these seemingly competing values in their work.

David McClelland’s “Learned Needs Theory” from The Achieving Society (1961) has helped me and the leaders I coach make sense of this phenomenon.   According to McClelland, there are three core human motives:

  • Affiliation – valuing collaboration, relationship, and belonging to a group.
  • Power – valuing competition, recognition, and influencing others.
  • Achievement – valuing setting and accomplishing goals, and receiving feedback on progress.

McClelland believes that everyone values all three motives, but our life experiences and environments make one of them our dominant motive. Leaders who struggle to care enough about achievement are driven by another motive in a way that competes with achievement.  As a coach, it is my job to raise self-awareness about competing motives, push leaders to challenge assumptions about achievement that are getting in their way, and support them in crafting a new values-driven narrative that gets achievement and their other core motive working in harmony.

In my experience, leaders are most likely to struggle to reconcile achievement motive with their affiliative motive.

Paul is a leader I coached who fits this bill.  Paul led a small company with moderate results and was loved by his employees and clients. Still, Paul felt like there was a next level for him as a leader, and so jumped at the opportunity to leave his comfortable position to grow at another high-achieving company.  Within weeks of his arrival, however, Paul’s enthusiasm began to falter. He struggled to implement the company’s coaching system, with its focus on tight, accountable data cycles and direct performance feedback.  When I met Paul, his manager shared that Paul’s feedback often “hid the ball”, and that he was allowing his people to settle for lackluster achievement goals.  Meanwhile, Paul confided in me that his new work felt cold and impersonal. He was worried that his team was becoming discouraged by the impossibly high expectations and constant constructive feedback.

The more stories Paul told me about his performance management practice, the more I suspected that his root issue was competing beliefs. I realized that Paul’s ability to grow depended first on building his awareness about his own values conflict.

To help Paul I began unpacking his meetings with his direct reports that felt off. I asked these questions:

At what point in the meeting did you feel dissonance?   What did your person say or do that triggered that?

How did you feel when this happened? Name an actual emotion. Where do you think this is coming from?

What thoughts were going through your head that impacted your use of the coaching system?

What values or beliefs are under attack for you in this situation?  In other words, what do you deeply believe about the right way to develop people that is being violated here?

When Paul is able to name a deep belief that feels somehow compromised, I share McClelland’s core motive theory with him and ask him, “Based on the conversation we just had, what do you think is most likely your core motive?”  His answer:  affiliation.  At this point, the heavy lifting begins.  I ask Paul:

How do you think this core motive is serving you right now, and how do you think it might be getting in your way?

I follow this question with others that encourage Paul to consider the impact of his actions on his direct reports, on outcomes, and ultimately the impact on himself.  My goal is not to disparage Paul’s affiliation motive (certainly one of his core strengths as a leader), but rather to help him see when it shows up in ways that are holding him back as a leader.

When Paul starts to dig in about people’s feelings, I ask him to consider how his actions now are impacting the feelings of his people.  At some point Paul realizes that the way he currently values affiliation through relationships and nurturing emotional harmony not only impacts outcomes, but actually strains relationships and causes negative emotions. He sees that when he lets people off the hook for achieving goals and sugarcoats performance feedback, he is inadvertently sending the message that he doesn’t believe they are capable of achieving and growing.

Paul is now both confused and ready to re-balance his beliefs about affiliation and achievement.  I help him craft a new values-driven narrative that creates a new leadership path by asking the following questions:

  • What do you deeply believe are all of the conditions people need to learn and grow? Sort them by motive.  You believe all of these things, even if they currently seem at odds.
  • How will you know when some of these conditions are actually getting in the way of growth? What could you do as a leader when this happens? 
  • How will you make yourself lean into the conditions you know some people need, even when they fall into the achievement motive and push up against your affiliative motive?

Paul develops a plan to be aware of when his affiliation motive gets in his way, and to manage his unproductive impulses.  The plan helps him make better decisions about development strategies, because he is now trying to figure out what his reports need to grow rather than what makes them feel good.  With practice and coaching, Paul learns to care about achievement by replacing old assumptions and habits with new ones that balance care for people and performance.

Recommended Reading:

Achievement Orientation

Our new primer series is written by Daniel Goleman and fellow thought leaders in the field of Emotional Intelligence and research. The following are available now: Emotional Self-Awareness, Emotional Self-Control, Adaptability, and Achievement Orientation, with new releases monthly throughout 2017.

For more in-depth insights, see the Crucial Competence video series!

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How to Coach for Adaptability in Leadership

Adaptability in leadership

Coaching new school principals, I have come to appreciate the hidden emotional costs to leadership promotion. If I don’t support my leaders to adapt emotionally to their new roles, they are more likely to hit a wall when adapting to the skills of their new job.

Consider Janet. As an assistant principal, she turns every task into gold because of her work ethic, intelligence, instructional expertise, and organizational skills. She earns considerable credibility with her team, and so is a no-brainer successor when her principal decides to move on.

Six months later, Janet is struggling. She works extremely hard and everyone appreciates her level of commitment, but the school is not humming. She is both angered and confused by a growing resistance to the student culture system among the upper grade teachers, and blames the teachers when student discipline begins to slip. There is dissension among the leadership team on how to manage these challenges. She is surprised by what she sees as the weakness of many of her team members, and so finds it easier to take on student challenges herself. And yet, for the first time, she is missing deadlines and dropping balls. How can she get to the adult issues when student challenges take up so much of her time?

I see multiple entry points to coaching Janet, but most will treat the symptoms rather than the disease. If I choose to attack technical skills such as meeting facilitation, difficult conversations or even personal organization, I miss the fact that Janet has failed to adapt to her new position at an emotional level.

Adapting Starts with Self-Awareness

Because leaders like Janet begin a perpetual sprint from the moment they are offered their new job, few take the time to ground themselves emotionally in what is happening to them. William Bridge’s Transitions (1980) is an excellent place to start building Emotional Self-Awareness because it emphasizes that all change processes””no matter how positive””begin with endings and loss. Janet and I begin our work by reading chapter one and talking about endings. I ask her some combination of these questions:

Even when transitions are positive ones, there’s loss. How does Bridge’s theory of endings help you make sense of your principal transition experience so far? What have you lost or had to let go of already? How do you think this has affected you emotionally? To what extent have you been able to let go? What do you think is getting in your way?

Once Janet gets the idea about letting go, she needs help identifying the kinds of things that will get in her way if she doesn’t let go. Charan’s The Leadership Pipeline (2000) is a great place to start. I connect our endings conversation to exploring what’s getting in the way with this quote:

The highest-performing people, especially, are reluctant to change; they want to keep doing the activities that made them successful. As a result, people make the job transition from individual contributor to manager without making a behavioral or value-based transition. In effect, they become managers without accepting the requirements.

Chapter one offers concrete behaviors and values that get in the way of leaders adapting to new stages of leadership. Janet begins to see how her strength as a “doer” is holding her back from leading through others. My job at this point is to help Janet become aware of the values connected to her work up to this point, and then support her to make a conscious choice to shift them. Even when the choice is made, it takes time to unpack the habits, relationships, loyalties, and even character traits that are all pieces of Janet’s former strength.

Self Managing Through the Micro-Moments

Janet will confront countless micro-moments of challenge that are in fact opportunities to shift her deeply ingrained behaviors. Tomorrow she will be drawn to a challenging teacher-student interaction as she walks down the hallway. She can choose to jump in and solve the problem, call the behavioral support staff whose job it is to support teachers, or let the teacher manage his own challenge. Being aware””of the choice and of the emotions and values at play””is the first step. Then, Janet needs some strategies to help her choose new behaviors.

At this point, Janet and I do some aspirational thinking. I learned from Boyatzis’s Intentional Change Model (2006) that exploring the ideal opens Janet’s mind to possibilities that will likely yield effective self-management strategies. As we focus on a specific micro-moment””reactively or proactively””I say to her:

Imagine at this moment that you are able to lead masterfully through others. How would you get yourself to do it? You see that teacher struggling with that student! What do you do with your emotions and desire to jump in? What do you think or do that keeps you from engaging?

Deeply exploring this moment of opportunity allows Janet to identify some things she can do to manage her emotions and her old values and habits, and leverage new ones. She articulates a reminder that her inner coach will chant (“Remember, you are the only person that can lead this school. How many other people can do this work right now?”). She practices taking two deep breaths to ground herself in the moment. She makes a plan to engage her trusted assistant principal as an accountability partner. Janet keeps these strategies on a note-card that she tapes to the back of her iPad. We reflect on application over time, revising strategies as we learn what works, until Janet is consistently making strong choices about the work that she takes on or delegates to other staff.

Slowing your new leader down to reflect on endings, loss and surrendering strengths that no longer serve them is worth it. This coaching will save you weeks or months in new skill acquisition.

Recommended reading:

Our new series of primers was created by bestselling author of Emotional Intelligence Daniel Goleman, along with fellow thought leaders in EI, research, and leadership development.

The primers focus on the competencies of Emotional and Social Intelligence in leadership. You can find the first 3 in the series available now: Emotional Self-Awareness, Emotional Self-Control, and Adaptability.